LUTRACK INVENTORY

A SAAS INVENTORY MANAGEMENT SOFTWARE FOR SMALL BUSINESS OWNERS

🗂️ Overview

Lutrack Inventory was a SaaS product I designed and launched to help small businesses and independent retailers manage their inventory more effectively. Many small businesses struggle with spreadsheets or expensive enterprise systems, so I set out to create an affordable, easy-to-use solution that could integrate with POS systems and scale with their needs.

🎯 Vision

To build a simple and cost-effective inventory management platform that empowers small business owners to track, manage, and report on their stock without the complexity or high cost of enterprise tools.

👩‍💻 My Role

I led the end-to-end product design process, from problem identification and user research through to design, prototyping, and collaboration with a freelance developer. I also designed the marketing website and landing page in WordPress, and oversaw the launch of the SaaS platform.

The Problem

Small businesses and independent retailers often face significant challenges when managing inventory:

Problem Statement
Small businesses need an affordable, user-friendly inventory management solution that integrates with POS systems and provides reliable reporting — without the complexity or cost of enterprise tools.

Facebook Group Survey

To validate the problem, I conducted research through surveys, interviews, and discussions in Facebook small business groups.

User Personas

I created 2 User personas to reflect my target user’s pain points and needs.

User Stories
Design

Based on the insights from research and defined user stories, I created wireframes to visualize the core workflows of Lutrack Inventory. These wireframes allowed me to quickly test layout ideas and validate flows before moving into high-fidelity design

Development with Laravel

To bring Lutrack Inventory to life, I collaborated with a freelance developer who built the backend of the SaaS using Laravel.

Key Features Implemented:

  1. Product Management: Add, edit, and categorize products with barcode support.

  2. Customer Management: Store and manage customer and client information with contact details and order history.

  3. POS Integration: Process sales with barcode scanning for faster checkout.

  4. Inventory Tracking: Automatically update stock levels after sales or new stock entries.

  5. Barcode Printing: Generate and print barcodes for consistent labeling.

  6. Sales & Reports: View daily, weekly, and monthly sales performance dashboards.

The result was a fully functioning SaaS product designed to simplify inventory management for small businesses and retailers. Once launched, the product was later successfully listed and sold on Flippa, validating its value in the market.

Landing Pages with WordPress

In parallel, I designed and built a WordPress-based landing pages for the home, features, solutions page, pricing , contact us and login pages.

AI Integration & Learning Resources

To support user adoption, I added self-service resources and an AI-powered chatbot.

Learning Resources
Created a hub with step-by-step tutorials and guides to help small business owners quickly learn key features.

AI Chatbot
Integrated the Tawk.to app to provide instant responses to FAQs and guide users through common tasks.

RESULTS